Background
Genesis Healthcare provides long- and short-term rehabilitation services at more than 400 locations across the country and aims to give their patients the best possible experience. PowerBack Rehabilitation, Genesis HealthCare’s premier short-term rehabilitation product, utilizes Exhibio to keep its short-term patients informed about what’s happening around the facility. PowerBack provides state-of-the-art facilities and aggressive, highly personalized care plans designed to get patients home sooner.
Though many of the patients had their own television in their room, standardizing the information transport system remained a problem because the service they used was difficult to use and not standardized throughout the centers. Making sure the patients received the same information was a constant challenge for the Genesis staff.
The Project
The staff at Genesis regularly posted paper bulletins, distributed flyers, and gave individualized verbal memorandums to keep all of the patients informed about things like staff contact information, current and upcoming events, the dining menu, and TV listings. Their current system was time-consuming, difficult to track, and didn’t allow for standardization.
Previously, Genesis installed a different localized signage system that could display information on patient televisions. However, this system was difficult to use, was not standardized across the enterprise, and did not allow for HD video in the patients' rooms.
Digital Signage
Assurance Media installed state-of-the-art Exhibio digital signage systems in multiple Genesis HealthCare PowerBack Rehabilitation facilities around the region. The Exhibio signage system was installed so that it worked in conjunction with the existing cable television service in each of the patient’s rooms. This allowed each patient to tune into certain channels to receive all of the information posted centrally by Genesis staff. Incorporation with ZeeVee’s HD Pro allowed Exhibio to distribute HD video throughout the facilities without replacing cabling to each TV.
Genesis found the Exhibio digital signage system far superior to smaller scale digital signage media players because…
- It provided options beyond a mere image or PowerPoint stacker.
- It gave the staff control of the system, allowing for easy customization.
- It updated easily so the patients remain informed.
- It can be accessed and customized in one centralized location.
In regard to the installation service provided by Assurance Media, Genesis staff said that the technicians and sales representatives got the job done accurately and efficiently. If ever a staff member had a problem or question, Assurance Media field experts provided an immediate response.
“Assurance Media’s digital signage solution really helped make day-to-day communications within our PowerBack Rehabilitation facilities smoother and more efficient. With the new digital signage system, our staff can ensure patients have instant access to important information through an easy-to-use and customizable interface. The team was very professional and provided immediate assistance when needed. It was obvious to us that Assurance Media cared foremost about making our customer experience exceptional and they achieved just that. We will definitely use Assurance Media in the future for any other AV projects.”
– Genesis HealthCare
The Assurance Advantage
By choosing Assurance Media, both the patients and staff benefited. The patients reaped the benefits of the new content always being delivered by Genesis’ dedicated patient information media personnel. The staff appreciated that they could standardize the signage throughout the center — all from one, easy to use, web-based Exhibio content management site. Assurance Media fixed their problematic information situation by providing Genesis with the leading edge…done right.